For nearly 20 years, Craig Ackerman has been adding value to his clients’ home sales.
He likes to present options for broadening a property’s appeal through quick, strategic cosmetic resurfacing. Most clients follow his plan, allowing him to deliver the highest possible selling price.
He often sets new price records in a neighborhood. “But I don’t specialize in any particular district,” he points out. “My best practices apply everywhere, and I consistently sell homes with more offers and for more money throughout the Bay Area.”
A lifetime in home transformation and real estate
He started as a kid in the family business, working alongside his brother and father as they painted, replaced faucets, installed countertops, and cleaned up landscaping — prepping New Jersey homes to rent or sell.
Craig developed a keen sense for where to spend to attract buyers and how to negotiate so everyone wins.
Since then, he has earned a contractor’s license; has bought, refurbished, and sold his own homes; and has guided the refresh of hundreds of San Francisco and Bay Area client properties. To his great satisfaction, he’s helped homeowners, investment property owners, and developers, generating millions in additional profits for them.
His accomplishments include:
500+ Bay Area real estate transactions completed
Top Agent Network, verified member since 2012
Five Star Agent Award for customer service, last seven years
Former licensed contractor
Author, “Selling Grandma’s House”
Certified New Home Specialist
Residential Construction Certified
International sensibility
After college and before Craig landed in California, he spent 10 years in Asia, managing sales of commercial flooring to Fortune 500 companies for Milliken. He often grabbed a hard hat and met with the designer and architect in a half-built high rise before the window glass was even installed.
Singapore, Hong Kong, Malaysia, China. Craig enjoyed working with people across borders and absorbing cultural nuances. He also acquired sophisticated marketing, team management, and interior design skills that have served him and his clients all through his professional life.
On the personal side
Above all, Craig is a family man and loves spending time with his wife and young son, from hanging out at home to travel and Little League games.
Performance Statistics
Career Closings
>0
Avg. Offers per Listing
0.9
Avg. Sales ($) vs. Listing ($)
+$0
The easiest transaction ever
Craig and team made selling our SF condo and moving the easiest. He introduced vendors, remodeled in 1.5 weeks on a tiny budget and sold in 6 days for $200K over asking. We bid against 7 others for a new home. We weren’t highest but Craig convinced the seller’s agent…
We met Craig and closed escrow exactly two months later. He presented a unique approach, with his own vendor team. He explained how comparable homes fell short of maximizing their full sale potential and we realized we had to update our rental. Two whirlwind weeks of work, 12 offers, sold…
Always available to answer questions and move things forward
Craig and his team navigated our difficult personal situation amidst COVID to close our condo sale in 3 weeks of listing at 10% over asking! They were unbelievably fast in executing repairs. Craig was available and had a solution to every problem. He provided an unbiased opinion about the market…
We found a country retirement property and rushed to sell our San Rafael home. Craig came on Saturday and Monday our house was on the MLS. He arranged for photos and inspections. Open houses had a large turnout, with offers due in 10 days. We got three above asking, just…
Craig sold our first SF home for 36% over asking! He has two decades as a shrewd negotiator. Craig listens, is responsive, has an eye for relevant details, leverages his market awareness, extensive network and experience flipping homes with his parents. He manages an entire team but doesn’t get swept…
Great experience working with Craig and his team. Total professionals, straightforward and pragmatic. Craig has an incredible eye (and mind) for what’s needed and how to get it done. He made everything stress free—if you want to keep emotions out of the selling process and are willing to delegate to…
Extremely helpful in evaluating the state of the property
Craig is attentive and detail oriented. We had very particular preferences, and Craig was patient with us despite our pickiness. He was also extremely helpful in helping us evaluate the state of each property we toured. On several occasions Craig pointed out flaws that we had missed but which turned…
I was very happy with Craig’s leadership as we sold my mother’s East Bay home. He managed the contractors and made materials recommendations. I didn’t have to go to the house for the makeover. I was surprised he sold the house in 6 days at a record price the week…
We were out-of-state owners of a San Bruno rental. After lots of research, we choose Craig Ackerman to sell it. His team was our eyes. We hadn’t seen the property in years. They created a resurfacing plan, and we were skeptical as we planned to sell as-is. Are we glad…
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